Our baby's skin is still growing during the first few months, so it's both smooth and fragile. Since a baby's skin is 30% thinner than ours, it is more susceptible to injury and dryness, and their skin layer is also thicker, so their skin loses moisture up to five times faster than ours. As a result, the right baby bath soap can provide gentle treatment for your baby's face. Baby bath products should have more than just gentle cleansing; they should also promote the safe growth of your baby's skin. Baby Dove Rich Moisture Baby Bar is gentler and more nourishing than any other baby soap bar*, with a dermatological hypoallergenic and pH neutral formula.