As a mother, you understand how valuable bath time is. However, did you know that a baby's fragile skin is 30% thinner than an adult's, and as a result, after a bath, a baby's skin loses moisture up to 5 times faster than yours, causing it to become dry? Our Baby Dove Rich Moisture Hair-to-Toe Baby Wash is not only mild and soft, but it also helps replenish the necessary moisture and nutrients of the skin that are lost while bathing. Its pH-neutral formula lathers up into a rich creamy lather for smooth, efficiently moisturised, fluffy, and delicately scented skin. The substance is formulated of 100 percent skin-natural nutrients for fragile baby skin (nutrients that are 100 percent similar to those present naturally in skin). Its tear-free and hypoallergenic formula has been reviewed by ophthalmologists, dermatologists, and paediatricians, so you can be assured that your baby's skin is receiving the extra attention it needs. The Baby Dove Rich Moisture Head to Toe wash formula is free of parabens, dyes, and phthalates, making it absolutely natural for Baby's sensitive skin. For the optimum moisturisation of your baby's sensitive skin, massage your baby with Baby Dove Massage oil before bathing and use Baby Dove Lotion after bathing.